

About Jonelle Kuyler
Senior Manager: Customer Insights, Absa Personal and Private Banking
Jo Kuyler is a researcher and strategist who specialises in translating data into foresight. With a background in applied economics and statistics, she has spent over a decade exploring how customer feedback and emerging technologies—including large language models—can help organisations anticipate the needs of tomorrow’s customers.
She currently leads in the field of customer insights and has also shared her expertise as a guest lecturer at business schools. Jo is passionate about solutioning in an African context, with projects spanning financial inclusion in rural areas and large-scale conservation initiatives in collaboration with local communities. For her, sustainable development is not an add-on, but the foundation for building a future worth having.
Fireside chat
Women rewriting the story of inclusion in tech
The digital economy is evolving quickly, but progress isn’t only measured by access to technology. True transformation lies in redefining inclusion: who gets to participate, whose voices are heard and how systems adapt to support everyone.
In this panel discussion hosted by Ayanda Mbonambi, we’ll explore how women are breaking barriers in underrepresented spaces, rewriting old narratives around empowerment and positioning Africa’s unique perspective in the global inclusion conversation.
You’ll gain insights into how technology can become a tool for resilience, confidence and systemic change.



